Everything around the game.
One home for the whole season — schedule, squad, selection, training and video. On the coach's screen and in every player's pocket. Built for amateur clubs anywhere the game is played.
We're two players. We came up through the game at its highest level, where somebody else handles the schedule, the programme, the video and the feedback. Then we went back to the clubs we came from — where the same season is held together by a group chat, a spreadsheet, and one volunteer who never gets a night off.
They fold when running them becomes a second job. Take the admin away and the volunteer stays another season — and the club grows.
Thursday, 19:30, Pitch 2. Someone's shift, someone's lift, someone's kid. Managing a team is managing people's weeks, and the software should act like it knows that.
At elite level you get a programme, your numbers and your clips. There's no good reason a 3rd XV player or a U16 shouldn't get the same.
We've both printed a team sheet at 11pm on a Friday and chased eleven people for an answer that was already in the chat somewhere. This is the tool we wanted then.
So every screen has to earn its place on a Tuesday night. If it doesn't help you run Saturday, it doesn't ship.
Sideline models a club the way a club actually works — an organisation, its teams, and the people in them, each with the right level of access.
Sport, season, country, timezone and colour all live on the club — so a side in Auckland and a side in Amsterdam run the same product on their own clock and their own calendar. Multi-sport and multi-team from the schema up, never bolted on later.
Coaches and admins run the week from the web dashboard. Players and parents get a mobile app where the next event and one-tap reply are the first thing they see.
People, schedule, availability, selection, attendance, training, video and comms sit in one model. Change something once and every device sees it — live.
The club's accent colour carries across web and app, contrast-checked so it always stays legible. The crest leads; we sign quietly underneath.
Six destinations, and nothing else in the sidebar. Everything a coach does in a week happens in one of them.
Who's playing. Four views of the same question, from "who might be" to "who actually turned up".
Set the week in five minutes. Fixtures, training and meet times, in one place the whole squad can see.
The part that grows players. A coach builds a block once; every athlete gets their own numbers.
The clip is where an amateur player learns fastest — and the reason anyone under twenty opens a club app.
Get off WhatsApp. Team comms in the same place as the fixture they're about.
The layer above the team — for the people who run the club, not just a squad.
Youth sport deserves more than a privacy policy. These three are structural — built into the database, not left as settings an admin can forget.
Guardians are linked to the minors they look after and can answer for them. Adult-to-minor direct messages are blocked at the data layer. Every minor record carries an audit trail.
Every club's data is separated by row-level security in the database. One club can never see another's, whatever happens in the app above it.
Hosted in the EU under GDPR — the strictest privacy rules there are, applied to every club wherever it plays. Export everything, any time. If a committee ever decides to leave, nothing is held hostage.
An honest picture. The foundations and the weekly-use screens are done; the club-wide layer is what we're building now.
We haven't set the numbers yet. We have decided how it will work, and these three won't move whatever the price turns out to be.
Schedule, availability, replies, attendance, roster and team chat — enough to run a whole season on. Not a trial that expires in the middle of one.
Nobody hits a paywall for answering "can you play Saturday?". The whole squad has to be on it for any of it to work, so the club pays — not the people in it.
One bill, once a season, the way a club budget already works. No per-member arithmetic, and no penalty for a squad that grows.
The numbers themselves we're still working out — deliberately, and with clubs rather than at them. If you're reading this you're probably one of them: tell us what a season is worth where you play, and we'll build the plan around that.
Free to get organised. Worth paying for to get better. Built by two people who've been on both sides of the touchline.
